UNICO
GLOBAL
Designing a more boutique all-inclusive resort.
SERVICES
DISCOVERY
- Competitive Analysis
- Market Research
- Trendscaping
- Audience Studies
- Creative Workshops
BRAND STRATEGY
- Positioning
- Brand Definition
- Brand Architecture
- Naming
- Messaging Guidelines
- Brand Guidelines
BRAND DESIGN
- Visual Identity
- Collateral Design
- Digital Art Direction
- Website Design
- Photography Creative Direction
- Production Management
EXPERIENCE STRATEGY
- Signature Touchpoints
- Guest Experience
- Customer Journeys
CREDITS
AvroKO, Interior Design
The Approach
Our outside-in take on the all-inclusive resort is contemporary and culture-driven, delivering on relaxed luxury and regional immersion. UNICO’s gaze embraces the world outside its walls, attracting guests who seek to dive in wherever they go.
The Expression
Elegant and meticulous, the brand’s Riviera Maya property foregrounds local craft and design to shine, setting the stage for future locations. Easygoing yet refined, brand messaging communicates cultural knowledge with confidence and lighthearted ease.
The Spaces
A blend of tradition and reinvention, historic details and rustic touches balance a sense of spontaneity and eccentricity. Our sister studio AvroKO’s interiors incorporate natural materials, demonstrating a sensibility that’s both casual and elegant.
